How Top 100 Podcast Host Laura Michelle Powers Leverages PR

GUEST: Laura Michelle Powers, Celebrity Psychic, Creative Entrepreneur and Author

Join us for a timely discussion about How Top 100 Podcast Host Laura Michelle Powers Leverages PR and recommends promoting your personal and business brand. You'll want to hear the proven marketing strategies in her new book, "Rock Your Podcast – How to Launch, Grow and Monetize Your Show” (2021) that she discusses with your 8-Second Branding Host, Author and Goody PR Founder Liz H Kelly. In this fun and educational exchange, Celebrity Psychic, Creative Entrepreneur, and Speaker Laura Michelle Powers shares podcast setup, equipment and promotion tips based on her success hosting 6 podcasts, including the Top 100 Podcast - Healing Powers Podcast. Laura highlights her advice tips in Chapter 9: Leveraging Podcasts to Maximize PR, along with other podcasting resources and tools to amplify your brand. Powers’ work has been featured by NBC, ABC, CBS, FOX, CW, Buzzfeed, and many other media outlets. Buy Laura's "Rock Your Podcast" Book, follow on Twitter @ThatLauraPowers and visit healingpowers.net.

INTERVIEW HIGHLIGHTS  

  • 1:29 - As a podcaster, you are a media person
  • 2:30 - The power of story, as with the Sundance Film Festival
  • 3:20 - Why Laura got into podcasts and how her life moved forward after
  • 5:50 - Media experience, including being invited to be on the Will Ferrell Podcast
  • 6:45 - Hot dogs dinner at Sundance
  • 7:30 - Hosts 6 podcasts, including the Top 100 Podcast: Healing Powers Podcast
  • 8:05 - How to be a Top 100 Podcast
  • 10:58 - You are a brand, and Laura’s personal brand
  • 15:00 - How her Personal and Business Brand together emotionally connect with people
  • 16:07 - Part of her Business Brand is focusing on helping other people launch their podcast, and does CP readings, Books (“Rock Your Podcast”), Music, Podcasts, Coaching, Writing Class, and loves teaching.
  • 21:00 - Why podcast success is a long-term game.
  • 22:30 - How Laura was invited to Will Ferrell’s Podcast
  • 24:35 - PR tips in “Rock Your Podcast” Chapter 9 - How to Leverage Your Podcast for PR
  • 26:30 - How to Pitch Podcast Hosts
  • 27:00 - How to leverage podcasts into multiple types of content
  • 27:30 - How she got a $50k opportunity from 1 podcast appearance
  • 29:00 - Best microphone to use for podcasts, big fan of “Start Ugly”
  • 32:30 - How to use Facebook as an instant focus group to get feedback

 

GUEST BIO: 

Laura Michelle Powers is a Celebrity Psychic, Author (“Rock Your Podcast”) and Top 100 Podcast Host, who has been a guest on Will Ferrell’s Ron Burgundy Podcast and featured by NBC, ABC, CBS, FOX, Buzzfeed, Motherboard Magazine by Vice, and many other media outlets. She hosts and produces 6 podcasts and has created a jet setting lifestyle she loves through her podcasting and consulting work.

 

 

 

 

 

 

 

 

 

 

Buy the BOOK:
“Rock Your Podcast – How to Launch, Grow and Monetize Your Show” by Laura Michelle Powers
https://www.amazon.com/Rock-Your-Podcast-Launch-Monetize/dp/B08PJWKWCG

WEBSITES:
https://www.healingpowers.net/
https://www.powershour.biz/

SOCIAL MEDIA for GUEST: Laura Michelle Powers:
Twitter https://twitter.com/thatlaurapowers
Instagram https://instagram/com/LauraPowers44
Facebook Laura Michelle Powers https://www.facebook.com/mllelaura
LinkedIn https://www.linkedin.com/in/thatlaurapowers/

PROJECT INFO

Category: 8 Second Branding8 Second Branding PodcastMarketing PodcastPublic Relations Podcast